At around three minutes you begin to twitch in your chair. In a conversation with Morgan Fisher in 1997, Goldstein stated: "In film time there's a definite point when something becomes boring. In Shane, a German Shepherd sits before a black backdrop, repeatedly barking on command as he looks slightly off camera (at, presumably, a hired dog trainer). Goldstein‘s decisions regarding duration were made, at least in some cases, with the predicted attention span of the viewer in mind. They begin with a title screen, and end between one and three minutes later with a fade to black. In revisiting Goldstein’s films through an eye conditioned by the Internet, it is important to note a crucial distinction between his films and the GIF. GIFs aren't formatted to have a beginning or end they start when we begin watching, and they stop when we've had enough. In contrast, Goldstein's films are not continuous loops lacking a defined start or finish. The endlessly repeating moving image loop has become an important means of conveying and digesting information in the digital era, thanks to the animated GIF. Perhaps our new familiarity with loop-based viewing allows us to appreciate anew the films of Jack Goldstein, which, like animated GIFs, comprise short cycles of imagery that engage the viewer through repetition, anticipation and expectation. The GIF presents no new information as it loops it is the same every time, yet we continue to watch with anticipation - not in anticipation of something new, but of the satisfaction of expectations fulfilled.Īnimated GIF from extract of YouTube video of Jack Goldstein, Shane (1975). It was an absolute vision." - Robert Longo in Jack Goldstein and the CalArts MafiaĪnimated GIF from extract of YouTube video of Jack Goldstein, The Jump (1978). I still believe that it was one of Jack’s greatest works he made it long before the video effects that are available today. I can still see it: The endless red and gold gleaming figure, rotating and tum- bling in a non-space, outside of time and place. He showed a new work-the extraordinary film loop The Jump. I watched that film loop every day for three weeks and never got tried of it.
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